Kimberly Mccabe

• • Led greenfield UK market entry, shaping local GTM, positioning, and partner credibility within Sitecore ecosystem

• • Generated £14.7M+ qualified pipeline across UK market and US financial services in 13 months

• • Led 6 strategic accounts, including several global law firms (c. $2.25M annual services revenue), alongside net new pursuits such as an enterprise financial services firm (c. $2M), a global law firm (c. $1.5M), and a professional services firm (c. $1M)

• • Expanded strategic accounts through cross-sell of CX, data, and AI-enabled services, increasing revenue concentration within top-tier clients

• • Owned the full growth funnel and led cross-functional sales, presales, and marketing teams aligned to revenue targets and deal progression

• • Worked with delivery and presales to improve estimation timelines and pricing discipline, reducing friction blocking deal progression and stabilising client confidence

• • Recognised emerging opportunities in marketing operations, generative engine optimisation, and AI-enabled workflows, connecting client needs with specialist data teams to shape commercially scoped engagements

GTM strategy

Enterprise sales

Jobs to Be Done-led solution design.

Advise organisations on:

• Market entry & UK expansion

• Pipeline acceleration

• Enterprise growth strategy

• Design-led presales thinking

• Agency partnerships

• • Closed $300K in revenue within first three months of the US role

• • Transferred to Perficient UK as Account Developer – full portfolio seller

• • Supported UK expansion activity by developing GTM materials, partner messaging and outbound support