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Lars MarkullLM

Lars Markull

Fractional Fintech Expert

€1,500/day
Berlin, DE
8-15 years

Average response time: 1 hour

About Lars

Lars is an Embedded Finance consultant who helps companies design and launch financial products such as payments, banking, and lending solutions. He primarily works with non-financial businesses looking to tap into financial services to unlock new revenue streams. Lars also runs *Embedded Finance Review*—a newsletter, podcast, and event series covering the latest trends, strategies, and success stories in the space.

With nearly a decade of experience working with financial infrastructure providers, Lars was early to both open banking and embedded banking. He has supported hundreds of companies in understanding the evolving landscape, navigating regulatory and technical complexity, and building financial products that create value for their customers.
  • German

    Native or bilingual

  • English

    Fluent

Can work on-site
Berlin (up to 50km)

Experience

  • Fractional Fintech
    Embedded Finance Expert
    December 2022 - Today (3 years and 6 months)
    Berlin, Germany
    I partner with startups and scaleups as a fractional expert, providing direct operational involvement in embedded finance, payments, banking, and lending.
  • Embedded Finance Review
    Founder
    December 2022 - Today (3 years and 6 months)
    Berlin, Germany
    Our reach:
    • Newsletter with 1,500+ subscribers
    • Bi-weekly podcast featuring industry leaders from McKinsey, Mews, Accountable & Aareon
    • 8 industry events in Berlin, London, Hamburg and Frankfurt with over 500 attendees so far
    Whether you're exploring payments, lending, or banking features for your product, Embedded Finance Review delivers the practical insights you need when brands build fintech products.
  • Angel Investor
    Fintech Investor
    May 2019 - Today (7 years and 1 month)
    Berlin/Brandenburg Metropolitan Region, Germany
    I am an angel investor with a focus exclusively on fintech infrastructure: companies that enable others to launch fintech products.

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Education

  • Master of Science (M.Sc.)
    Purdue University
    2013
    Master of Science (M.Sc.)
  • Master of Science (M.Sc.)
    Zhejiang University
    2013
    Master of Science (M.Sc.)

Skill set

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