Laura Bergia Ortega

Hi!

I am passionate about the fashion industry with experience in purchasing, supplier management, and strategic negotiation, having worked for leading companies like Stradivarius and Zara Kids under the Inditex group. Throughout my career, I have played key roles in defining collections, managing pricing strategies, conducting sales analysis, and optimizing products, always focused on anticipating trends and maximizing collection performance.

My career has allowed me to develop a versatile profile, combining purchasing, e-commerce, and marketplace management. This has given me a comprehensive view of the product lifecycle, from selection and planning to launch and sales analysis on global platforms.

I am driven to continue learning and contributing in dynamic environments where innovation and creativity are key to success, always aiming to create value for the brand and enhance the customer experience.