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Laurel LujanLL

Laurel Lujan

Marketing and PR Specialist

€450/day
Rennes, FR
3-7 years

Average response time: 1 hour

About Laurel

As a marketing and PR specialist, I will provide tailored strategies to help clients achieve their business goals through modern, data-driven methods. The services include: researching and applying the latest advertising strategies and trends, building brand awareness through websites, social media, blogs, and other digital channels, creating content aligned with client objectives and target audience needs, analyzing competitors and identifying emerging market opportunities, publishing marketing materials that support the overall campaign goals, measuring campaign performance and optimizing strategies for continuous improvement.
In terms of PR, I will be a dedicated representative for my clients, aligning their voice with their vision across all platforms. Services also include: representing clients in public relations, marketing, and communication initiatives, collaborating with internal departments and external partners to develop strategic relationships and providing tailored PR and communication support for: local businesses, writers and content creators and companies seeking freelance marketing and PR expertise.
  • English

    Native or bilingual

  • French

    Basic

Can work on-site
Rennes (up to 50km)

Experience

  • Harmonic Inc.,
    Digital Marketing Intern
    DIGITAL AND IT
    September 2023 - February 2024 (5 months)
    Cesson-Sévigné, France
    Hired to conduct operational website tasks, manage and create landing pages, and emails for campaigns by utilizing HubDB and Confluence. The result of tasks: Brought up the company's official website health score from 782-885 through the use of ContentKing and analytics. Found soluti ons to challenges found while maintaining a database of customer contacts through organization, analysis. Given the responsibility to conduct financial plan analysis to determine which SEO subscription is best for the company.
    Backlinking SEO
  • Bay Area Entrepreneur Center,
    Marketing Intern
    DIGITAL AND IT
    May 2020 - August 2020 (3 months)
    Hired to work with a local business owner to improve their business via digital marketing including web design (WordPress), finding better alternatives to save money and giving tutorials on social media marketing and online presence. The result of tasks: Business i s still in business and their internet presence on social media and Google expanded. Created special social media hashtags to help small businesse s in San Bruno working under Pcyeta Stroud' supervision for Bay Area Entrepreneur Center. for the College of San for Richard Rojo, Head of Public Relations
    Wrote articles for the community college bulletin and contributed ideas for later publications. Coordinated and planned marketing campaigns, executing them through articles.
    Communication strategy Webmarketing strategy
  • College of San Mateo
    Free-Lance Writer
    April 2019 - August 2019 (3 months)
    Wrote articles for the community college bulletin and contributed ideas for later publications.
    Coordinated and planned marketing campaigns, executing them through articles

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Education

  • Masters in Strategic and Digital Marketing (SDM)
    Rennes School of Business
    2024
    Masters in Strategic and Digital Marketing (SDM)
  • Degree (IBPM) International Bachelor Program in
    Rennes School of Business
    2021
    Degree (IBPM) International Bachelor Program in

Skill set

Categories