You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Leonardo MartinelliLM

Leonardo Martinelli

CGI Art Director

€463/day
London, GB
3-7 years

Average response time: 1 hour

About Leonardo

I am an art director in advertising with over 15 years of experience working with global brands such as Coca-Cola, Johnson & Johnson, Visa, and Toyota, among many others. I have collaborated with renowned agencies like DDB, WPP, and Publicis.

Throughout my career, I have learned the significance of conveying stories and emotions through visual elements. Designing effective campaigns necessitates a deep understanding of the audience's perceptions and the ability to create experiences that truly resonate with them.

As a freelancer now, I offer comprehensive creative services, drawing on the wealth of knowledge I’ve accumulated from my years with large agencies and global brands.

I focus on art direction, digital and print design, and I'm excited to help you develop a cohesive global identity with a unique aesthetic that reflects your vision across various media, including film, commercials, photography, logos, packaging, websites, print materials, social media, motion graphics, and 3D design.

Every project is unique. Let’s have a conversation!

Services Offered:
- Art Direction
- Styling and Mood Boarding
- Design
- Activation
- Brand Identity
- Social Media
- 3D Illustration
- 3D Motion Graphics
- Lettering

Brands I've Collaborated With:
- RAPP - UK
- ustwo
- Coca-Cola (Studio X)
- Sapient AG_Publicis
- Wunderman Thompson (WPP)
- Tribal Worldwide (DDB)
- Johnson & Johnson (Pharma and Cosmetics)
- Huawei (Tech)
- Logitech (Tech)
- Toyota (Automotive)
- Natura (Cosmetics)
- Leroy Merlin (Retail)
  • Portuguese

    Native or bilingual

  • English

    Fluent

Can work on-site
London (up to 10km)

Experience

  • RAPP-UK (Mercedes-Benz)
    CGI Artist
    January 2024 - February 2025 (1 year and 1 month)
    Mercedes-Benz marketing campaigns, specializing in real-time rendering, lighting, and texturing to deliver photorealistic visuals. Collaborated with art directors and creative teams to develop luxury automotive visuals aligned with Mercedes-Benz's brand identity. Optimized 3D workflows, reducing production time by 30% while maintaining ultra-high-quality standards.
    Artistic direction 3D modeling 3D Animation unreal engine Post production
  • Lightfarm
    3D Artist (Freelancer)
    July 2023 - August 2023 (1 month)
    cinematic trailer, handling rendering and lighting to achieve a cinematic look for the VCT Finals in LA release.
  • Neko Clothing
    Art Director/Lead Artist
    October 2022 - May 2023 (7 months)
    animation, handling all aspects from storyboarding and modeling to rigging, lighting, rendering, and post-production.

Recommendations

Be the first to recommend Leonardo

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Associate of Arts and science
    Escola Cuca
    2013
    Associate of Arts - AA, Advertising
  • bachelor of Advertising, Commercial and Advertising Art
    ESAMC - ESPM
    2006
    bachelor of Advertising, Commercial and Advertising Art

Skill set

Categories