Description

I’m a commercial leader with over 15 years of experience in hotel sales, marketing, and revenue management across Europe, the Middle East, and Africa. Passionate about data-driven strategy and people development, I help hospitality businesses turn insights into profit and teams into high-performing commercial engines. As a certified trainer and consultant, I design and deliver impactful programs that blend strategy, storytelling, and emotional intelligence to unlock performance and long-term growth.

Industry field of expertise

Languages

English
Native or bilingual
French
Conversational

Workplace preferences

Can work on-site

Dubai (up to 50km)

aQedina Ltd. Co
Associate Consultant | Sales Trainer
April 2023 - Today (3 years and 2 months)
■ Designing and delivering impactful training programs that drive revenue growth and team performance across hotels in the Middle East, Africa and East Europe.
■ Skilled in coaching, mentoring, and developing sales teams to achieve and exceed targets.
Sales Excellence Sales funnel Leadership
Hotstats
Senior Consultant
September 2024 - Today (1 year and 9 months)
Dubai, United Arab Emirates
■ Working with hospitality clients across the Middle East & Africa, delivering actionable insights to improve operational efficiency and financial performance. Client relationship management and strategic advisory.
DMW Travel
Head of Sales, Middle East
September 2023 - Today (2 years and 9 months)
■ Responsible for commercial strategy setting and execution for the clients DMW Travel represents in the Middle East.
■ Relations management with travel & trade partners in the region along with digital marketing campaigns planning and execution.