About Mariana
Portuguese
Native or bilingual
Experience
- Rehegoo Music - MusicSocial Media ManagerSOCIAL NETWORKSMay 2022 - Today (4 years and 1 month)London, United Kingdom- Led the creation of a social media strategy tackling different three areas:- services for B2B,- products for B2C- and artist's promo across- six social media channels and two markets: England & Italy.- Collaborated with the marketing department to create marketing assets such as articles, brandedvideos, and events.- Production of fast content to postacross social channels. Led a process of SEO optimisation throughout all the social media channels via keywords.- Reported, identified relevant KPIs and strategised a direction based on the results on key metrics.-Social media monitoring and identifying relevant trends for themusic industry.
- Forty8Creates - Creative AgencyDigital Marketing & Account ManagerSeptember 2019 - March 2022 (2 years and 6 months)Promoted to Account Manager to directly liaise with clients. Led creation of internal protocols to maximise efficiency: templates, creation of SOPs, social media packages, workflow templates for clients & marketers.
- Forty8Creates - Creative AgencyJunior Social Media ManagerAugust 2018 - September 2019 (1 year and 1 month)Content creation and content distribution. Monitoring KPIs & data in order to measure performance and orient strategy. Reporting & Analytics.
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Education
- and Finance (LSBF) Dual MSc in Strategic MarketingLondon School of businessand Finance (LSBF) Dual MSc in Strategic Marketing
- BSc Media and DigitalLondon Metropolitan UniversityBSc Media and Digital