Marie Mondou

Insight lead across sectors and industry-leading clients: Led projects across industries,including FMCG, Healthcare, Finance, Energy, and Tech. Clients included Unilever, Dove,LEGO, AstraZeneca, Sage, Microsoft, and Orsted.

▪ Highly experienced in leading end-to-end delivery of large-scale, international complexprojects: including Brand Health Tracking, Segmentation,Thought leadership, ReputationResearch, Brand Studies (Brand funnels), Campaign Content Testing, Landscape Analysis,Whitespace Mapping, Audience Understanding, Campaign Measurement, Crisis Monitoring, and Tracking studies.

▪ Guided clients in shaping their point of view on AI and integrated AI-enabled tools(e.g., ChatGPT, Copilot) to create efficiencies

▪ Mixed method expert, able to advise on best approaches for holistic insights: Proficientin leveraging both qualitative and quantitative methods, including complex surveys, audience segmentation, and drivers' analysis.

Led secondary research initiatives, including desk research across internal and external data sources to track market trends, social media listening, and crisis management to deliver data driven insights for direct-to-client and integrated projects.

▪ Led award-winning work, showcasing impact and measurable outcomes, including AMEC awards.

▪ Trusted client counsel and stakeholder partner: delivering actionable, insight-driven debriefs and storytelling to senior stakeholders.Deep understanding of business issues and how insights can be embedded into

strategies that deliver success for the client and business overall.

▪ Driver of business growth: Excel in leading on a range of proposals both direct to client and with integrated teams across the business to drive revenue growth. Oversaw budgets, proposals, and project timelines, balancing commercial growth with delivery excellence.

▪ Highly proficient people leader: line-managed, and mentored junior colleagues.

▪ Led on DEIB advocacy across the business

Refer to the Account Director description for more details, as it provides the most accurate overview of the latest role.

Refer to the Account Director description for more details, as it provides the most accurate overview of the latest role.