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Marina U.MU

Marina U.

Sr Strategy & Innovation Consultant (AI, Digital)

€750/day
Berlin, DE
15+ years

Average response time: 1 hour

About Marina

Senior Strategy, Program & Innovation Consultant with vast experience building and leading strategic innovation initiatives across global enterprises. I help enterprises and scale-ups define, prioritize, and deliver innovation, AI, and digital initiatives in complex and ambiguous environments.

I typically support clients with:
• Innovation program and portfolio setup
• Strategic partnerships and ecosystem development
• Innovation and emerging technology / AI use case definition and prioritization
• Startup scouting, venture clienting, and ecosystem collaboration
• Executive decision support, business cases, and KPIs

With 15+ years of international experience, I work closely with senior stakeholders to translate complex topics into clear decisions and actionable next steps. I am comfortable working independently or as a senior advisor within cross-functional, international teams.

Examples of recent work include supporting executive teams in deciding whether to invest in AI-driven solutions, structuring venture clienting programs to prioritize external innovation, and translating emerging technology risks into strategic roadmaps.

Available for project-based, fractional, or interim advisory roles.
  • English

    Native or bilingual

  • French

    Basic

  • Russian

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Elia Group
    Innovation Manager, Startup Lead
    ENERGY AND UTILITIES
    May 2024 - October 2025 (1 year and 5 months)
    Berlin, Germany
    Leading and coordinating strategic innovation initiatives, including program design, process development, and cross-functional stakeholder alignment. Responsible for portfolio governance, roadmap execution, and KPI delivery, with regular reporting to executive leadership.

    Venture Clienting Program – Designed and implemented a venture clienting process framework and governance, aligning M&A, Innovation, and Business Units. Launched scouting-as-a-service and the Elia Group Startup Database from scratch, and designed reporting dashboards. Evaluated 1,000+ startups, identifying 50+ qualified matches with business use cases across multiple domains. Established startup ecosystem governance covering 30+ partners.


    Elia Group Open Innovation Challenge 2025 – Secured C-level alignment and drove engagement across business teams. Coordinated program delivery, resulting in 20+ validated use cases, 240+ startup applications, and 5 potential PoCs across four business areas.

    Multi-vendor Forecasting Platform Predico – Co-led the full project lifecycle, managing the technology vendor (INESCTEC) and aligning with internal stakeholders and forecasters. The platform delivered a +7% improvement in day-ahead forecasting accuracy.


    Offshore Ramping Events Detector – Delivered a proof-of-concept in collaboration with Université de Liège. Managed the tender process, technical specifications, milestone tracking, and test cycles with business users (operators at the Belgian National Control Centre).

    Quantum Computing Research – Defined project scope, roadmap, and ecosystem partners across EMEA, the USA, and Canada. Delivered the Elia Group Post-Quantum Security Readiness Assessment in alignment with Group IT stakeholders, including C-level.
    Program design Quantum Venture Clienting Innovation Management artificial intelligence
  • Independent Consultant
    Innovations, Communications and Business Consultant
    CONSULTING AND AUDITS
    April 2020 - Today (6 years and 2 months)
    Berlin, Germany
    Advisor and mentor to 100+ startups, primarily in Edutainment, HealthTech, FinTech, and Retail, as well as enterprises (including Coca-Cola), supporting corporate innovation, go-to-market strategies, marketing hypotheses, and business development.

    Initiated and led Founders Coffee Talks during the COVID-19 pandemic, providing free mentorship to 42 startups from 14 countries.
    Consulting GTM strategy Innovation Strategy Product Development
  • Elia Group
    Innovation Communications Lead
    ENERGY AND UTILITIES
    November 2022 - May 2024 (1 year and 6 months)
    Brussels, Belgium
    Established and launched innovation communication processes. Led cross-departmental project teams and managed external vendors. Implemented a 360° communications framework, strengthening Elia Group’s positioning as one of Europe’s leading TSOs in innovation. Portfolio projects included:

    Elia Group Innovation Week 2023–2024 – Executed Elia Group’s flagship innovation events, leading program design, roadshow execution, and multi-stakeholder coordination.

    Elia Group Innovation Strategy 2024–2027 – Supported the development of the Group’s Innovation Strategy 2024–2027, shaping content, structure, and alignment across business units. Managed strategy communication and rollout.

    Elia Group Innovation Web-portal – Defined the vision, structure, and delivery roadmap for Elia Group’s innovation website. Led content creation, improving visibility of Group Innovation deliverables.
    Communication strategy Events Innovation Strategy

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Education

  • Master's in Finances
    Higher School of Economics
    2009

Skill set

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