Mark Rawlings-Smith

Cloud and Technology Partnerships to unlock new revenue. I guide Technology Suppliers towards more growth by developing value-led partnerships with other organisations. Whether you are at a 'not sure where to start' beginning, or need to re-kindle long term partnerships, I take a three phase approach: Plan: --> Qualify and agree the best partnership path for your business. Identify mutual value * Develop business plan * Leadership buy-in * Success indicators. Launch: --> Launch your partnership revenue ready Partnership on-boarding * Field enablement * Legal support * Agreement negotiation * GTM planning * Resource planning * Product and Engineering support * Joint solution planning * Sales Ops support Grow: --> Rapidly mature your partnership to create market impact and new revenue Joint account planning * Joint solution development * Co-sell * Co-marketing

Channel Business Growth and Program Development. GCP, AWS Cloud Partnership Launch and Revenue Growth. Partner solution design and GTM - media and data streaming ecosystems. Technology partner management, Reseller channel development.

Consulting in Partnership Strategy and Value Propositions Development:

- Planning: Identifying value generated across partnerships, market fit and growth potential: Partnership Strategy, Joint Solution Design, Go To Market Planning, and Corporate Buy-In to Growth Plans.

- Execution: Revenue-first partnerships, Joint marketing and solutions based on agreed-upon GTM strategies. My focus is always on building long-term, trusted relationships, creating mutual value, and developing customer compelling use cases.

- Revenue & Growth: It's all about the money. I create short- and long-term plans that align with corporate financial goals, whether it's short-term deals or long-term product development and integration.