You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Michael F.MF

Michael F.

Performance Marketing Architect

€1,200/day
München, DE
8-15 years

Average response time: 1 hour

About Michael

//DEUTSCH

Performance Marketing Architect | Strategie • Tracking • AI Workflows

Ich verbinde datengetriebenes Performance Marketing mit moderner Automatisierung. Als Ihr Performance Marketing Architect baue ich keine isolierten Kampagnen, sondern skalierbare, messbare Marketing-Infrastrukturen.

Meine Schwerpunkte:

Strategie & Channels: Ganzheitliche Funnel-Optimierung über Paid- & Organic-Kanäle hinweg.

Tracking & Analytics: Setup von robustem (Server-Side) Tracking und Attributionsmodellen für absolut valide Daten.

A/B-Testing: Kontinuierliche Experimente und Conversion-Optimierung zur nachhaltigen ROI-Steigerung.

Next-Gen AI Workflows: Effizienzsteigerung durch maßgeschneiderte Claude Cowork Workflows und zukunftsfähige MCP (Model Context Protocol) Setups, um Ihre Marketing-Daten direkt mit KI-Infrastrukturen zu verknüpfen.

Schluss mit Datensilos, unpräzisem Tracking und manuellem Overhead. Lassen Sie uns Ihre Performance auf das nächste Level heben!



//ENGLISH

Performance Marketing Architect | Strategy • Tracking • AI Workflows

Bridging the gap between data-driven growth and advanced automation. As a Performance Marketing Architect, I build scalable, measurable marketing ecosystems instead of standalone campaigns.

Core Expertise:

Strategy & Channels: Full-funnel optimization across paid and organic growth channels.

Tracking & Analytics: Bulletproof (server-side) tracking, analytics, and attribution setups for data-backed decisions.

A/B Testing & CRO: Continuous experimentation to maximize ROI and lower CAC.

Advanced AI Workflows: Implementation of custom Claude Cowork workflows and MCP (Model Context Protocol) setups to seamlessly connect your marketing data stack with AI infrastructure.

No more data silos or operational overhead. Let’s build clear tracking, profitable channels, and smart processes. Let’s connect!
  • German

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • paywise GmbH
    Senior Marketing Manager
    LEGAL
    January 2026 - Today (5 months)
    Munich Metropolitan Area, Germany
    AI Marketiung Architect for Omnichannel performance, brand and product marketing B2B FinTech & LegalTech solutions
    Agentic AI ai marketing PPC Marketing Performance Marketing
  • betapharm Arzneimittel GmbH
    Digital Manager Launch Innovative Pharmaceutical Product
    PHARMACEUTICALS INDUSTRY
    January 2024 - January 2026 (2 years)
    Augsburg, BY, Germany
    Digital Marketing Manager for Medical Device and OTC Campaigns. Unit leader and strategist in collaboration with agencies and international marketing, dev and tech teams
    SEA SEO Web Analytics Digital Marketing Marketing Strategy
  • Dr. Reddy's Laboratories
    Digital Marketing Manager
    PHARMACEUTICALS INDUSTRY
    January 2024 - January 2026 (2 years)
    Augsburg, BY, Germany
    Digital Marketing Manager for Medical Device and OTC Campaigns. Unit leader and strategist in collaboration with agencies and international marketing, dev and tech teams
    Marketing budget Marketing Leadership Digital Health Matrix Organisation Digital Transformation

Recommendations

Be the first to recommend Michael

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Cambridge Certificate Advanced English (CAE) B2
    Cambridge Certificate Advanced English (CAE) B2
  • KMK Fremdsprachenzertifikat
    KMK Fremdsprachenzertifikat

Skill set

Categories