About Michael
English
Native or bilingual
Experience
- Tilling Creative GroupProducer, Director, Editor, Motion Graphics DesignerJanuary 2001 - Today (25 years and 5 months)•Delivered 1000+ video projects across brand, sport, corporate, and digital content.•Managed budgets up to £500K and multi-disciplinary teams of editors, animators, and producers.•Produced content across 30+ countries with global crews and partners.•Directed and produced feature content with senior leaders, celebrities, and on-camera talent.•Introduced remote-editing workflows, improving delivery speed and quality.•Delivered campaigns generating up to 25% audience engagement uplift.•Acted as creative lead, ensuring narrative clarity and brand consistency.Core Skills
- Expert in shaping compelling narratives, developing editorial direction, and conducting insightful interviews.
- Leads concept development, on location directing, filming, and end to end -to-uction with a focus on high impact -isual storytelling.
- Deep proficiency in Adobe Creative Suite (Premiere Pro, After Effects, Illustrator, Photoshop, InDesign), DaVinci Resolve, Microsoft, Productive, Trello, and other production management software.
- Produces platform optimised-content while leveraging AI assisted -orkflows for increased speed, quality, and scalability.
- Builds and guides creative teams, nurtures talent, and collaborates effectively with producers, agencies, marketers, and technical specialists.
- Skilled in stakeholder communication, project planning, risk mitigation, and delivering productions on time and within budget.
Selected Projects•Castrol EDGE: Life in My Shoes – Global campaign delivering 200+ assets and 2M YouTube views.•Homebase “Challenge Us” TVC – 40M reach and 300% ROI.•Sanofi Women in Science – Social-first content reaching 3.6M+ views.•Budweiser Light It Up London – 6.5M views and 15M impressions.•Sky Sports – Produced and edited 100+ programmes.•Feature Documentary “A Sicilian Dream” – 200,000+ Amazon Prime streams. - Excellent Talent Company (now Nordlings)Assistant Marketing ManagerPRESS AND MEDIASeptember 1999 - January 2001 (1 year and 4 months)London, United Kingdom• Support the planning and execution of marketing campaigns that promote the agency’s brand, talent, and projects• Create engaging written, visual, and audio‑led content for social media, newsletters, and the agency website• Manage daily social media activity, track performance metrics, and recommend improvements• Collaborate with producers, agents, and voiceover artists to develop storytelling and promotional materials• Assist with client communications, pitch decks, and talent‑focused marketing assets• Maintain and update the website, including talent profiles, showreels, and project showcases• Conduct industry and competitor research to inform strategy and identify new opportunities• Bring strong organisation, creativity, relationship‑building, and brand consistency to a fast‑paced, audio‑driven environment
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Education
- MPhilUniversity of Kent at Canterbury2001MPhil - Computer Aided Design and Virtual Reality Theatre
- BA - Drama and Theatre StudiesUniversity of Kent at Canterbury1998BA - 2:1
Skill set
Categories
- Other