Description

With over five years of Communications, PR and Strategy expertise across

creative fields, I am a natural communicator, enthusiastic, proactive, and a

critical thinker with a keen attention to detail. My strong interpersonal skills

are complemented by a proven track record in managing multi-channel

strategies that drive measurable results, business development and project

management. Additionally, I possess extensive knowledge across the

lifestyle, beauty, fashion, design, art and cultural landscapes.

Languages

English
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

ARGOT STUDIO
Brand Marketing & Communication Manager
LUXURY GOODS
July 2022 - Today (3 years and 11 months)
Paris, France
Implemented a comprehensive 360° marketing, communication and social media strategy aligned with brand goals, objectives and budget
Increased Instagram following by 28%, expanded Mailing recipient list by 192%
Boosted Pinterest monthly views by 7,512% (from 1.63K to 124K)
Planned creative content and graphics for social, e-commerce, and marketing
Coordinated logistics and developed creative briefs for brand photoshoots; provided on-set support during production
Developed influencer campaign for EU, US, APAC; achieving 73.5% reshare rate
Secured press coverage in prominent outlets such as VOGUE, ELLE and HypeBae
Managed and coordinated 3 brand events in Paris, Amsterdam
Solo-represented the brand at a pop up at Holt Renfrew in Toronto
Project management assistance in two successful collaborations with Amomento
Managed SEO, paid ad acquisition, performance analytics reporting and monitoring
Recruited and mentored an intern in the design & production team
Orchestrated B2B sales growth with international wholesalers and new markets such as Design Miami
Secured a design project with the luxury watch brand Hublot in Dubai, UAE, through strategic business development initiatives
BASIUM
Marketing & Communication Representative - Freelance
March 2025 - Today (1 year and 3 months)
Paris, France
In charge of all brand PR efforts
Content creation/planning across all social and email marketing platforms
Social Media management including influencer and talent collaborations
Assistance with Meta ads, performance analytics reporting and monitoring
Fane
Marketing & Paid Advertising Contractor - Freelance
LUXURY GOODS
January 2025 - April 2025 (3 months)
Paris, France
Consulted on paid ad acquisition, performance analytics reporting and monitoring
Designed automated workflows for email campaigns and drive increased conversion rates
Website copywriting assistance