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Malt Strategy
Mohamed Abd El-AzizMA

Mohamed Abd El-Aziz

Commercial Director - GCC

€579/day
Dubai City, AE
15+ years
Go-To-Market Strategy & Execution
Ecosystem Building
SAAS
Revenue Optimization
Team Building & Leadership

Average response time: 1 hour

About Mohamed

B2B SaaS leader with 14+ years of experience in fintech, forex, and e-commerce. Proven expertise in scaling startups, executing go-to-market strategies, and building high-performing commercial teams across the GCC and Egypt. Adept at business development, strategic partnerships, and revenue growth. Deep understanding of fintech ecosystems, AI-driven solutions, and compliance frameworks.
Banking and Financial Services
Consulting and Audits
E-commerce
Food and Beverage
Software Publishing

  • Arabic

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Sunmi Technology
    Commercial Director - GCC
    BANKING AND INSURANCE
    December 2023 - Today (2 years and 6 months)
    Dubai City, United Arab Emirates
    • Lead commercial strategy and execution for Trust Smart Solution across GCC & Levant (UAE, Jordan, Oman, Bahrain, KSA, Iraq, Qatar, Syria & Lebanon).
    • Achieved 100% client retention within the banking and PSP sectors.
    • Drove over $5M in sales, exceeding targets by 120%.
    • Spearheaded cross-functional collaboration, ensuring seamless market execution.
    • Integrated complementary software solutions, diversifying the product portfolio.
    • Utilized data-driven performance analysis to refine strategies and maximize sales.
    Go-To-Market Strategy & Execution Business Unit Strategy SAAS Commercial strategy Agile CRM
  • Geidea - POS / ECR SaaS
    Head of Sales & Business Development
    BANKING AND INSURANCE
    March 2022 - January 2024 (1 year and 10 months)
    • Built and led the founding commercial team for the GeideaPOS project.
    • Led sales, partnerships, and account management, ensuring rapid market expansion.
    • Developed a full end-to-end ecosystem integrating microfinancers, retail suppliers, and e-commerce platforms.
    • Drove non-sales revenue channels, diversifying income streams.
    • Managed the sales pipeline using SAP, ensuring data accuracy and consistent performance.
  • Foodics / POSRocket - POS SaaS
    Head of Business Development
    BANKING AND INSURANCE
    March 2019 - February 2022 (2 years and 11 months)
    Cairo, Egypt
    • Led commercial teams across Egypt and Jordan, scaling operations effectively.
    • Developed a comprehensive ecosystem through strategic partnerships, driving significant growth.
    • Achieved 120% YoY growth in customer base through targeted market expansion.
    • Collaborated with cross-functional teams to align sales, product, and operational strategies.
    • Delivered data-driven reports to senior management, tracking performance and optimizing strategies.
Check out Mohamed's experience

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Education

  • Diploma, Sales Management
    Endeavor Careers Pvt. Ltd.
    2021
    Diploma, Sales Management
  • Diploma, Sales Performance & Development
    Canadian Professional Sales Association
    2020
    Diploma, Sales Performance & Development
Check out Mohamed's education

Skill set

Business Plan Development
Business Unit Strategy
Growth Strategy
Innovation Management
Market-Sizing and Growth Trend Analysis
Market-Entry Strategy

Categories