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Oliver AueOA

Oliver Aue

Life Science Marketing Strategy & Brand Management

€800/day
Köln, DE
15+ years

Average response time: 1 hour

About Oliver

Senior Marketing Professional, Healthcare / Life Science, langjährige Erfahrung in nationalen und globalen Marketingrollen sowie als Geschäftsführer in international führenden Life Science Unternehmen, erfolgreicher Auf- und Ausbau von Top OTC / Gesundheitsmarken in Deutschland und international, Geschäftsführung mit P&L Verantwortung, führungserfahren in der Leitung von high profile Teams und cross-funktonalen Projekten.
>Marketing Strategy | >Marketing Excellence | >Brand Planning & Execution | >Brand Positioning | >Integrated Communication Development | >Omnichannel & Online Marketing | Country Management | Turn Around & Change Management | Merger & Acquisition | Commercial Due Diligence | Post Merger Integration | Agile Transformation & Project Management
  • German

    Native or bilingual

  • English

    Fluent

Can work on-site
Köln (up to 50km), Düsseldorf (up to 50km), Berlin (up to 50km), Hamburg (up to 50km), Region Hannover (up to 50km)

Experience

  • Self Employed
    Freelance Business Consultant - Life Science Marketing & Strategy
    PHARMACEUTICALS INDUSTRY
    April 2022 - Today (4 years and 2 months)
    Köln, Germany
    Freiberufliche Unternehmens- und Management-Beratung, Schwerpunkt Marketing, Strategie, Kommunikation
  • Bayer / Elanco
    Head of Marketing Excellence, Head of Global Marketing Pet Health, ..., Head of Marketing Medicated Skincare Consumer Health GER,
    PHARMACEUTICALS INDUSTRY
    January 2006 - March 2022 (16 years and 3 months)
    Elanco - Head of Global Marketing Excellence:
    Development and implementation of global marketing excellence programs and agency networks

    Bayer Animal Health - Head of Global Marketing Companion Animal Products: Development and implementation of short to midterm portfolio-, brand-, life cycle- & innovation strategies.

    Bayer Consumer Health - Head of Medicated Skincare, Germany:
    Acceleration of portfolio growth and profitability through new brand-, innovation- and communication strategies for the brands Bepanthen, Bepanthol and Canesten

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Education

  • Diplom Kaufmann
    Universität des Saarlandes Saarbrücken
    1995
    Marketing, Consumer Behavior, International Management

Certifications

  • Professional Scrum Master
    agil.bz / scrum.org
    2023
  • Professional Agile Coach
    agil.bz / scrum.org
    2023

Skill set (25)

Categories