About Olivia
English
Native or bilingual
Italian
Conversational
French
Conversational
Experience
- KuhlProductionsSocial Insight AnalystJune 2025 - Today (1 year)I deliver actionable social and audience insights to boost brand visibility, ticket sales, and digital engagement across Instagram.
- The Social WireTrends & Insight AnalystApril 2023 - November 2024 (1 year and 7 months)I analysed consumer behaviour, market trends, and social video content across platforms like TikTok, Instagram, and YouTube to deliver insights for global clients in beauty, luxury, and FMCG. I created clear, data-driven reports to guide marketing, R&D, and brand decisions. I also led competitor and audience research, supported cross-functional teams with strategic recommendations, and managed influencer market research to ensure insight-backed execution.
- TBWA\PARISSocial Media ManagerJuly 2022 - March 2023 (8 months)I developed Linkedin Strategies for TotalEnergies and led social media management for Nissan, including copywriting, content creation, and content calendar planning. I used performance data to guide strategy and optimised content based on platform insights. Working closely with creative and strategy teams, I ensured campaigns aligned with audience expectations and brand goals.
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Education
- PsychologyAllegheny College2019With an emphasis in Neuropsychology and Cognitive Psychology
- Communication ArtAllegheny College2019With an emphasis on Media Studies and Video Production
Certifications
- Email & MarketingHubSpot Academy2021
- Google Data Analytics SpecializationGoogle2025