- Business-EnhancerOMNICHANNEL & CLIENTELING TECHNOLOGY DIRECTOR (CRM, DIGITAL, E-COMMERCE & MOBILE APPLICATIONS)CONSULTING & AUDITSApril 2021 - Today (4 years and 2 months)Salesforce platform integrations and technical projects management for customer-centric solutions through APIs (Magento, Demandware, Hybris, SAP...).- Salesforce API layer integration with third parties (ERP / ecommerce) solutions, layouts customisation, apex trigger specification and implementation, data exposure through site module and data enhancement using WTL / WTC specific developments, data deduping / clearing / enhancements on existing and newly collected information and third parties AppExchange solutions integration.- Salesforce administration – user type, profiles, data and features access, sandbox and production environment management.- Technical requirements specification and guidance review for internal, external developers and technical stakeholders, regarding products integration and third-party add-on products - concise and clear definitions of prioritized features.- Partners guidance and assistance for integrations development standards and quality insurance.- Technical project management and deliverables definition, validation and acceptance for all integration projects.- Partners management in order to leverage emerging technologies and create unique value in add-on products.- Solutions analysis and prioritization, roadmap management for engineering, professional services, quality assurance, documentation, training and marketing teams throughout the entire lifecycle of partner-related solutions.
- CELINE (LVMH)OMNICHANNEL & CLIENTELING TECHNICAL DOMAIN DIRECTOR (CRM, DIGITAL, E-COMMERCE & MOBILE APPLICATIONS)LUXURY GOODSDecember 2018 - March 2021 (2 years and 3 months)Paris, FranceOmnichannel global worldwide clienteling solutions domain manager, technical expertise and functional projects management (implementation and deployment) for CRM, Digital, E-Commerce and mobile applications (retail, marketing, digital and after-sales).- Clienteling mobile application design, development and deployment (Clienteling, Catalogue, Retail Activity & KPI, mPOS).- mPOS integration with CEGID and seamless mobile clienteling application.- Pay By Link, Distant sales, Buying Session projects implementation.- Salesforce automated real-time treatment (triggers / batches):o Clients KPI calculation, records deduplication, merge and data completion, retail portfolio calculation and allocation,o Clienteling retail activities generation and management (tasks automatic creation, events management, retail products and stores campaigns…),o DQM for prospects / clients (addresses validation and geolocation with Google API, phone HLR validation…),o GDPR policies / consent management and records automatic anonymisation…- OMS design and implementation for retail omnichannel and e-commerce orders with real time stock allocation algorithm,- Marketing journeys design and implementation, survey implementation using native Marketing Cloud features,- CEGID orders and stock management implementation, real time stock count and replenishments, RFID inventory implementation…
- SmartFocusOMNICHANNEL & PLATFORM INTEGRATIONS TECHNICAL DIRECTORSOFTWARE PUBLISHINGMarch 2012 - March 2016 (3 years and 12 months)Paris, FrancePlatform integrations and technical projects management with Partners for customer-centric solutions through APIs - MS Dynamics, Salesforce, Sugar CRM, Magento, BazaarVoice, MyBuys....- Technical requirements specification and guidance review for internal, external developers and technical stakeholders, regarding products integration and third-party add-on products - concise and clear definitions of prioritized features.- Partners guidance and assistance for integrations development standards and quality insurance.- Technical project management and deliverables definition, validation and acceptance for all integration projects.- Partners management in order to leverage emerging technologies and create unique value in add-on products.- Solutions analysis and prioritization, roadmap management for engineering, professional services, quality assurance, documentation, training and marketing teams throughout the entire lifecycle of partner-related solutions.
- Master of Technology (MTech) in Management and Information SystemsUniversité Paris Dauphine2011
- Master of Science (MSc) in Business Administration, Management and OperationsUniversité Paris Dauphine2009
- Bachelor of Economics (BEc) in Econometrics and Quantitative EconomicsUniversité Paris Dauphine2007
- Bachelor of Applied Science (BASc) in Technological Engineering and Industrial ManagementTransylvania University2000