Description

A highly versatile, commercially minded and experienced marketer with a track record of delivering high growth and business transformation within SMEs.

I operate most effectively when an organisation requires to skill up its capabilities and to create growth acceleration. This is based on over 20 years experience build across traditional FMCG groups and applied to SMEs environments.

Je propose mes services aux entreprises française souhaitant établir une présence ou un développement commercial en Grande Bretagne. Cela peut consister dans des missions courtes pour développer la faisabilité d’un produit ou service – par exemple positionnement, communication ou encore cahier de charge etc.).

Skills:

Strategy & leadership

Product & consumer marketing

Consumer & market research

Creative thinking & problem solving

New Product Development & innovation

Strong interpersonal skills

Brand & digital marketing

People development

Business Model:

FMCG, SMEs

Retail / E commerce

B2C, D2C

B2B

Industry / Sectors:

Furniture

Beauty care / Cosmetics / Fine Fragrance / Mass Fragrance

Pet Foods / Education

Footwear / Apparel cycling / outdoor products

Soft furnishing / Furniture design

Education design space

Markets:

UK / EMEA / Far East

Note my day rate is an indication and depend on type of missions and size of businesses

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Leeds (up to 50km), Manchester (up to 10km)

Freelance (Self employed)
Marketing Strategy Consultant
December 2021 - Today (4 years and 6 months)
West Yorkshire, UK
Provide consulting expertise to small and medium size businesses on Marketing, Innovation, Growth, Consumer Insights and Branding.
WF Education Group
Innovation Specialist
July 2020 - November 2021 (1 year and 4 months)
Transforming the way we approach, think and use space in education settings and beyond. We know more about loss of heat in school design than we know about loss of learning because of ineffective learning environments. Time to rethink. The role consist in developing in depth understanding of customers and unmet needs and translate these into program to support marketing and product development
Geronigo
Marketing Manager
March 2020 - July 2020 (4 months)
Leeds, UK
We are GERONIGO, the UK's largest adventure, activities & adventure brands since 1998 with growing brands and networks in Australia & USA. With us you'll be able to do everything from the bucket-list from an awe-inspiring activity of sky diving to the adrenaline-filled authentic military action of paintball
- you can even submerge yourself underwater as you explore the depths of the unknown as you go scuba diving! What makes us different? Direct bookings and live availability (online or over the phone). Top brands include: Geronigo, Kids Activity Guide, Karting Nation, Quad Nation, The Big Shoot, Go Bubble Ball, National Archery, Mud Mayhem, Rollmania, Adrena Course, Go Ballistic, White Water Warriors, Surfs Cool & more!