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Malt Strategy
Rachel M.RM

Rachel M.

Founder & Product Lead

€666/day
Bangor, GB
8-15 years
Product Marketing
product owner
User Research
artificial intelligence
Team management

Average response time: 1 hour

About Rachel

I am a senior SaaS product operator with 10+ years experience spanning marketing, product, and operations leadership, including CMO to COO progression in a B2B analytics company and founder-led AI platform development.

I work where product vision meets delivery:

• Define product strategy grounded in real user research
• Scope technical architecture with engineering
• Ship iteratively with small, autonomous teams
• Integrate AI meaningfully into workflows, not superficially
• Establish success metrics and reporting frameworks
• Align narrative positioning with shipped capability

I am AI-native in execution - using advanced LLM workflows for research synthesis, prototyping, technical documentation, and acceleration - while maintaining clear operational guardrails.

Day Rate: £575 (UK)
Available for fractional, interim, or project-based engagements.

  • English

    Native or bilingual

Can work on-site
Bangor (up to 50km)

Experience

  • Trnches (AI-powered SaaS platform)
    Founder & Product Lead
    January 2023 - Today (3 years and 5 months)
    AI utilisation includes:
    • • Rapid prototyping and feature validation
    • • Research synthesis and opportunity mapping
    • • Drafting technical documentation and product requirements
    • • Automating repetitive operational workflows
    Operate within small, distributed teams with strong emphasis on autonomy and clarity.
    artificial intelligence Product Launch Strategy Product Marketing
  • Hurree (Marketing Analytics SaaS)
    Chief Operating Officer
    January 2020 - January 2022 (2 years)
    Promoted from CMO to COO to oversee product, operations, and cross-functional execution.
    • • Partnered with engineering to define roadmap priorities and product enhancements
    ◦ • Delivered API integrations and platform capabilities within Azure infrastructure
    ◦ • Improved product delivery cadence and operational efficiency
    ◦ • Led cross-functional collaboration across product, marketing, and client teams
    ◦ • Managed budgets and vendor relationship
    Corporate strategy Positioning strategy Team management product owner
  • Hurree
    Chief Marketing Officer
    January 2016 - January 2020 (4 years)
    • • Led go-to-market strategy for SaaS analytics platform
    ◦ • Fed structured customer insight back into product roadmap
    ◦ • Built positioning and messaging grounded in real user needs
    ◦ • Supported growth through clear product storytelling and value articulation
    Inbound marketing Hubspot Product Marketing Growth hacking Market analysis

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Education

  • Marketing
    University of Ulster
    2013
    First Class Hons with Commendation

Skill set

Market Positioning
User Interviews
User Feedback Analysis
A/B Testing
Exploratory Data Analysis
User Segmentation
Product Strategy
Product Market Fit
Product Launch Strategy
Business Plan Development
Growth Strategy
Market-Entry Strategy

Categories