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Richard AstonRA

Richard Aston

Senior Content Strategist & Newsletter Lead

€289/day
Wolverhampton, GB
15+ years

Average response time: 1 hour

About Richard

I help B2B brands turn complex subjects into clear, executive-grade content that busy leaders actually read. I’ve spent 20+ years across content, media analysis, QA, and production—most recently at Early Morning Media—delivering high-performing newsletter programmes and briefings for senior audiences in finance, legal, technology, risk & compliance, HR/people ops, and retail.

I’m used to tight deadlines (including daily and overnight cadences), multi-stakeholder sign-off, and near-zero correction environments—supported by rigorous fact-checking, source logging, and QA checklists. I also bring light automation skills (Python/JavaScript + n8n) to streamline sourcing, deduplication, summarisation, QC, and publishing—improving productivity and reducing defects without sacrificing editorial standards.

If you need a reliable partner who can own the workflow from brief to publish—headline craft, structure, tone-of-voice, localisation (US/UK), and quality control—I can help.
  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Early Morning Media
    Senior Content Strategist & Newsletter Lead
    TECH
    September 2012 - September 2025 (13 years)
    Wolverhampton, United Kingdom
    • • Led content programmes for marquee professional‑services and legal clients, adapting voice and depth for senior audiences.
    • • Built repeatable newsletter playbooks (structure, sourcing, originality checks, fact‑checking) used across multiple client titles.
    • • Collaborated with business development to scope new engagements; owned onboarding, content calendars, and delivery SLAs.
    • • Partnered with QA/automation teams to introduce templated briefs and light AI assistance for research and editorial QA.
    • • Won GlobalData through spec newsletter mock‑ups; maintained an 8‑year client relationship with consistent delivery against SLAs.
    • • Delivered under tight deadlines, including daily and overnight production cycles and time‑zone aligned releases (US and UK editions).
    • • Remote‑first for 10+ years at Early Morning Media; led distributed collaboration across CMSs, Salesforce CRM and Monday.com.
    automation Copywriting Proofreading/Editing Editorial n8n
  • Clipserver
    Analyst
    October 2000 - January 2002 (1 year and 3 months)
    London, UK
    Analysing various media sources, including national UK press, for a wide-ranging corporate client base.
  • Prominent Pages Limited
    Analyst
    October 1997 - January 2000 (2 years and 3 months)
    London, UK
    Distribution manager for a newsroom producing media packs for PR firms, blue chip companies and financial institutions.

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Education

  • MBA
    Westminster Business School
    MBA
  • BSc
    Staffordshire University
    BSc

Skill set

Categories