Description

Go-To-Market and Growth Operations professional with hands-on experience building inbound and outbound revenue systems across content, automation, and CRM workflows. Strong at structuring funnels, improving data quality, enabling sales teams, and running growth experiments to drive pipeline and conversion. Comfortable working cross-functionally with leadership, SDRs, and marketing teams in fast-moving environments.

Languages

English
Native or bilingual
German
Basic

Workplace preferences

Can work on-site

Berlin (up to 50km)

May & Company
Marketing Coordinator (MBA Internship)
June 2025 - December 2025 (6 months)
Berlin, Germany
HR consulting and SaaS platform company
• Built outbound & inbound GTM workflows using Apollo, HubSpot, Clay, LinkedIn Sales Navigator, CEO newsletters, social media content and paid channels; improved lead generation by 30%
• Drove efforts of team of 3 to build ICPs through data enrichment and segmentation to enable more targeted & high-intent inbound generation
• Worked with HubSpot to maintain pipeline hygiene, campaign attribution, and reporting for inbound initiatives
• Secured proactive media and thought-leadership opportunities for the CEO by identifying relevant narratives & targeting appropriate publications; strengthened executive visibility and corporate reputation
WordsWork Communications Consulting
Communications Consultant
June 2025 - December 2025 (6 months)
Berlin, Germany
Communications Consultancy firm specialized in Sports, Corporate and Lifestyle
• • Built a scalable content-led acquisition model informed by SEO and performance data to acquire international clients; increased annual revenue by €100K
• • Coordinated multi-channel media storyline launches with internal teams and external partners for a national franchise sports league across 12 markets; achieved 23k+ media clippings
• • Helped drive team of 5 to develop and manage PR campaigns for Amazon Prime in collaboration with brand, SEO and product teams; achieved 5k+ media clippings
• • Drove PR box concepts via 50 influencers to promote the launch of Apple Beats Solo Buds in 2024
• • Coordinated marketing & PR operations for Sony Network (Indian television channel with a turnover of €76M+) by building and managing relationships with key journalists; achieved 20k+ media clippings
Hindustan Times Digital
Senior Sports Correspondent
November 2018 - June 2019 (7 months)
New Delhi, Delhi, India
An Indian mass media company with holdings in print, electronic and digital media
• • Partnered with editorial leadership to improve production workflows by identifying inefficiencies and redesigning processes during time-critical & high-pressure reporting cycles
• • Worked as a video specialist and on-camera interviewer by planning interview formats, scripting key questions, and coordinating production; achieved 30k+ YouTube views

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Master of Business Administration
ESMT Berlin
2026
Master of Business Administration
Post-Graduate Diploma in Journalism
Asian College of Journalism
2015
Post-Graduate Diploma in Journalism