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Roisin O MahonyRO

Average response time: 1 hour

About Roisin

I live for good ideas! They get my heart racing. I love the smell of a new brief (figuratively!). I’m in my element searching for compelling insights and writing punchy headlines. I want to make ads that keep people’s fingers away from the ‘skip’ button. The ones people still fondly remember years later.

I have worked on a wide range of TVCs, VODs, OOH, print, radio, social, digital, content, social post copy, activations, stings, web copy, long form print copy.

I have experience writing in a variety of tones from humour to heartfelt, from evocative to conversational and from absurdist to relatable.

I’m a friendly, diligent, ambitious person who strives to find interesting insights, write quotable copy and create bold, memorable campaigns. I work well, both as part of a team, and individually.

I’ve been described as being good to work with, reliable and having great attention to detail.

“As a creative Róisín proved herself to be talented and dedicated in equal measure. I wouldn't hesitate in recommending Róisín for any position in the future, she has been a delight to have in the agency.” - Rory Hamilton, Chief Creative Officer at Boys + Girls.

“Róisín is a passionate member of the creative department who brings smart, thoughtful ideas to the table. When she shares her insights, they're well-formed and valuable. People appreciate how she builds on discussions with perspectives that genuinely improve the work.” - Kris Clarkin, Creative Director at Boys + Girls.

Check out examples of my work at roisinmahony.com
  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • TBWA Ireland
    Copywriter
    November 2020 - August 2021 (9 months)
    Dublin, Ireland
    Creating everything from singular social posts to multi-platform campaigns, both brand and tactical work, for clients like: Transport for Ireland, CHF, Burger King, Creative Ireland, HSE, Safe Ireland, BMW
    Copywriting Social copy Radio / Digital Audio scriptwriting Creating live brand experiences Proofreading / Editing
  • Boys+Girls
    Copywriter
    August 2021 - September 2025 (4 years and 1 month)
    Dublin, Ireland
    Creating everything from singular social posts to multi-platform campaigns, both brand and tactical work, for clients like: Three, SuperValu, An Post, Škoda, Now, LEGO, RTÉ, Boots, PhoneWatch, Bulmers, Centra, SuperValu Insurance, Roe&Co, Very, SSE Energy Solutions, Bord Bia (Irish Food Board).
    Copywriting Social copy Creating live brand experiences Radio / Digital Audio Scriptwriting Writing long form web / print copy

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Education

  • 'BA in Film & Television Production'
    Institute of Art, Design & Technology
    2018
    'BA in Film & Television Production'
  • ICAD 'Upstarts Programme'
    Institute of Creative Advertising & Design
    2019
    'Upstarts Programme'

Skill set

Categories