Rousanna B.

With years of experience as a digital marketer, I've developed the expertise needed to manage any marketing project, big or small. From copywriting for sales and website promotion to SEO optimisation or online advertising, I'm your go-to resource for all things digital. I'm currently open to new projects and look forward to working with you.

Podoblock BV designs, develop and supply innovative imaging solutions for veterinarians and radiologists from around the globe. They aim to help practitioners make quick and safe x-rays and ultrasounds by providing valuable equipment that is user-friendly but also affordable. Contribution to the company:

- Managed marketing campaigns to cultivate brand awareness and drive website traffic by 20% in one year.

- Improved page content, keyword relevancy and branding to achieve search engine optimization goals.

- Planned & executed marketing strategies. Collected and analyzed data to improve strategies.

- Managed paid search campaigns using Google Ads and Social Media platforms.

- Redesigned brand house style along with all marketing materials to improve visibility

Wittenborg University of Applied Sciences is a so-called "boutique university" with a primary focus on management as it relates to social disciplines. In my role at Wittenborg University, I functioned as a communications and admissions department member while solely managing the sales and marketing of a niche hospitality book. Contribution

- Grew book sales by 10 % through online marketing locally and internationally

- Maintained records related to sales, returns and inventory availability of the niche product

- Created content for online brand awareness

- Wrote copies for advertisement

- Journalism - wrote weekly articles for the press department promoting the organization internationally

- Assisted with sales pipeline and converting prospects into paying customers