About Rowland
English
Native or bilingual
Experience
- Rowland Marsh (Self-Employed)Freelance Copywriter and Content StrategistJune 2024 - Today (2 years)Hitchin, United KingdomMy role is to craft content strategies that address key audience needs and write copy that helps companies boost their brand reputation, drive business leads and showcase their solutions.I have over a decade of content marketing experience from working in fast-paced digital agencies and as a freelancer, using tools, techniques and writing skills to help brands reach and resonate with their ideal customers.Whether you need strategic support or straight-up content creation, I can offer the following services:
- Monthly/quarterly content plans
- Copywriting for blogs, ebooks, website pages, email campaigns or videos
- SEO recommendations and writing
- Brand messaging/tone of voice development
As a freelancer, I've worked with various brands like iwoca, The Ardonagh Group, Harpenden Building Society, SAP Fioneer and YouLend, plus these agencies:- HSG Advisory
- Gungho Marketing
- Journey Ventures
During my career, I've helped over 70 companies improve their online presence, enhance brand authority and generate/nurture leads, opportunities and customers. - Harpenden Building SocietyCopywriter and Content StrategistBANKING AND INSURANCEJanuary 2026 - March 2026 (2 months)Harpenden, United KingdomCreating new copy and optimising existing content for a website redesign and new branding rollout.This multi-pronged project involved the following:
- Applying newly developed brand guidelines to new and current pages
- Writing copy for new website pages
- Providing SEO recommendations for various existing pages
- iwocaCopywriter and Content StrategistBANKING AND INSURANCEJune 2024 - December 2025 (1 year and 6 months)London, United KingdomCreating regular educational content about finance and fintech for iwoca's SME audience and optimising existing content for SEO/GEO.While working as a freelancer for iwoca, I was responsible for the following:
- Writing weekly/monthly articles for the resources section on an array of different topics
- Supporting a large-scale content optimisation project, where I updated and enhanced various blogs and web pages to improve performance
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Education
- BA HonsUniversity of East Anglia2003BA Hons
Certifications
- Inbound Marketing CertificationHubSpot2024
- Social Media Marketing Certification CourseHubSpot2024