About Samantha
I'm an art director/ designer with an entrepreneurial spirit. I have a knack for big picture thinking but believe ideas are only as good as their execution - and so I like to think through the small details too.
I come from a big agency background but have moved into more in-house roles over the years working with mostly fin-tech and FMCG brands such as VISA, Standard Bank, Recharge.com,TOTAL, Phillip Morris, Beyond Meat, & BOS Ice Tea.
As a versatile designer, I am experienced in packaging design, through the line advertising, motion graphics and illustration, while my strongest suit is concepting brand identities that are well thought out and scalable.
Can work on-site
Amsterdam (up to 50km)
Experience
- Beyond MeatArt Director EMEAFebruary 2022 - Today (4 years and 4 months)Amsterdam, Netherlands
- Recharge.comSenior Brand DesignerSeptember 2020 - February 2022 (1 year and 5 months)Amsterdam, NetherlandsIncluding 5 subsidiary brands: MobileTop.co.uk, Beltegoed.nl, Guthaben.de, Herladen.be and Recharge.fr Partner Clients : Google, iTunes & Apple, Playstation
- Saatchi & SaatchiSenior Art DirectorBANKING AND INSURANCEAugust 2019 - October 2020 (1 year and 2 months)Cape Town, South AfricaClients: VISA, Standard Bank, Old Mutual Insurance
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Education
- Bachelor of TechnologyCape Peninsula University of Technology2013Bachelor's degree, Technology: Graphic Design
- Specialization in User Interface DesignUniversity of Minnesota-Twin Cities2018Specialization in User Interface Design