Sandi Woodcock

directly aswell as supporting one Account Manager across a number of consumer accounts, managing all new business enquiries, proposals and pitching. This is a temporary position that runs until September 2022. Key responsibilities and skills:

●Team Management - managing workflow, timesheets, freelancers and relevant internal systems.

●Project management – writing and executing all campaign planning and strategy documents, leading brainstorms, overseeing campaigns, managing multiple stakholders, freelancers, and clients.

●Account management – including budget handling, SOWs, contracts, strategic time planning for all teams.

●Press office management – creating press plans, KPIs and overseeing press office activity, generating earned media coverage.

●Content creation – drafting and reviewing press releases, invitations, pitches, decks.

●Creative ideation – managing all new business concepts and providing direction for campaign briefs.

●New business – sourcing potential new business opportunities, creative brainstorming, creating and presenting pitches.

●Event management – planning events from pitch to production, working with third-party suppliers, overseeing onsite operations and resource, managing budgets, timelines and project deliverables.

●Partnerships – securing and managing influencer and talent partnerships, negotiating contracts.

●Part of company development - developing strategies to offer more visibility and consulting on the overall company identity and direction.

The Netherlands working remotely during the pandemic. Key responsibilities and skills:

●Assisted with the official launch of Amsterdam-based luxury food and beverage distributers Co.Bo, designed and developed all sales and media communications strategy for launch.

●Developed the communications strategy for a number of B2B & B2C clients including; Mamo Pay, Saberg Clinical Research, HATT et SÖNER,The London Project.

●Strategic PR planning – providing solutions for brands surrounding topical issues i.e. the COVID-19 crisis

restaurants and FMCG brands. Managed a large team and contributed to the growth of the overall business.

●Leading new business opportunities including; networking and generating leads, developing proposals and presenting accordingly

●Managing a large agency team to deliver fully integrated, brand building campaigns designed to influence consumer perceptions, drive consideration and reach new audiences

●Negotiating and activating brand endorsements and partnerships with high profile talent including high-end fashion designers, artists and influencers

●Set up and led busy press offices for major brands such as VOSS Water, VIACOM Entertainment and Starwood Hotel Group

●Leveraging existing media relationships and cultivating new contacts

●Overseeing division account planning, revenue growth, profitability, work quality, client relations and strategic development

●Executing proactive high-level brand feature placements, including profile interviews, brand shoots and product placement

●Press strategy planning and event management, securing VIP attendance

●Creative partnerships and collaborations, sourcing brands for strategic partnerships, devising strategy to maximise coverage for both parties