About Selena
Managed the pipeline of business opportunities to drive sales and accountability, collaborating closely with key stakeholders. Designed and executed the LatAm business plan, including KPIs, workflows, budgets, and forecasts. Led and tracked all sales targets and deal consignments, taking a client-facing role in commercial terms when required. Acted as the primary point of contact for vendor and third-party negotiations, coordinating legal agreements. Managed IBs and partners, resolving escalated pre- and post-sale issues. Drove operational and product improvements with IT teams. Developed growth strategies focused on profitability and client satisfaction. Built and maintained prospect lists, strengthened market positioning through strategic partnerships, and led recruitment efforts. Provided leadership and mentorship to the team while managing risk trends to ensure a strong client-centric approach.
Spanish
Native or bilingual
English
Fluent
Italian
Basic
Remote only
Primarily works remotely
Experience
- Zeal Capital Market Ltd (Traze),Business Manager & Developer ofLATAM and Spain (CFDs)April 2022 - Today (4 years and 2 months)London, England, United Kingdom• Own and manage the pipeline of business opportunities and deals to drive sales and accountability, in active collaboration with key internal stakeholders• Designed and implemented the business plan for LatAm focusing on the KPI structure, workflow of the business, budgets and pipelines• Lead, manage, and trackall sale and deals consignments and annual goals• Prepare client-facing deal communication and take a client-facing role forcommercial terms, when required.• Serve as the first business point of contact for negotiations forvendors, consultants, orotherthird parties, including corresponding legal agreements with the Legal team; with oversight from senior Business Management where appropriate.• Manage clients (IB´s and partners) as an internal conduit to troubleshoot escalated pre- and post sale issues.• Workcollaboratively to propose, manage, and implement efficiencies, integration, and adoption for new IT and products improvements aligned to overall responsibilities.• Developing a growth strategy focused both on financial gain and satisfaction.• Acting as an internal liaison with key partners to maximize position within the markets.• Building and maintaining a new business prospect list aligned to our business growth strategy• Resourcing - via the database,job boards, networking, referrals, headhunting, and social media.• leadership responsibilities and providing specialist advice to the team by mentoring and coaching team members to ensure they apply the company values, achieve targets and develop within their roles.• Manage riskon monthly/ quarterly trends and drive opportunities within the widerteam to ensure a client led approach and focus.
- FCI-Markets Ltd,Senior Sales Manager & Developer ofLATAM and Spanish Market(CFDs)February 2021 - March 2022 (1 year and 1 month)Essex, England, United Kingdom• Developing relationships with new corporate clients• Manage a bookof clients based in Spain• Orchestrating the smooth onboarding of new accounts with client demonstrations and training◦ Maintaining a focus on goals and results whilst striving to exceed targets• Delivering exceptional levels of relationship management and customerservice• Strong note taking abilities; create clearaction items and execute follow up• Provide regularaccurate pipeline information to management from CRM• Exceptional active listening skills, with true desire to help clients• Able to workeffectively with cross-functional teams
- ATFX Global Markets Ltd,Senior Sales ManagerJune 2018 - January 2021 (2 years and 7 months)London, England, United Kingdom• Generating EUR 1.5m in quarterly inflows• Sourcing and generating new business• Delivering exceptional levels of relationship management and customerservice• Promote product updates and events to prospects and clients• Displaying a solid understanding of the financial markets and foreign exchange sectors◦ Exhibiting high levels of professionalism when developing new business contacts• Workon outreach strategy and turn leads into opportunities qualifications• Exceptional active listening skills, with true desire to help clients• Experience in prospect research, lead generation and lead nurturing• Quick learneradept with systems and technology• Targets achieved 100%
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Education
- Certificate in International FinanceCity, University of London2019Certificate in International Finance
- Degree in Administration & FinanceI.E.S. Alarnes2010Degree in Administration & Finance