Shehnaz Ksalim

High-quality production of printed materials. Utilized Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other relevant tools to create and edit graphics and illustrations. Created a knowledge base of 80 internal resources, improving employee onboarding and reducing time spent per project on administrative tasks by 35%. Collaborated with clients and stakeholders to understand design requirements and project objectives. Collaborated closely with UX designers, developers, and product managers to ensure a seamless and visually appealing user experience. Generated strategy briefs to design concepts, sitemaps, user journeys, user research, user personas, design system components, wireframes, patterns, user interviews, graphical user interfaces, mockups, prototyping, and UI elements to support ongoing and new projects. Developed creative concepts and design solutions for various print and digital materials, such as brochures, posters, logos, social media graphics, website visuals, and infographics(charts, graphs, calendars). Created wireframes, prototypes, and mockups to communicate design concepts and interactions. Created visually engaging layouts, selecting appropriate colors, typography, and imagery to effectively convey the intended message. Prepared design files for print production, collaborating with external vendors and ensuring high-quality output.

Managed to work parallel to part time job and university, handled 50% diverse clients . Conducted meeting with 25% clients physically or online to discuss the scope. Implemented 99.9% of customers with best techniques for businesses and targeted audiences. Designed and produced websites, posters, 20+ digital arts, social media posts, illustrations, and 10+ logos

Presented business meetings with clients & management board to discuss requirements, evaluated 15+ new strategies and implementation with business stakeholders to improve user experience, design trends, and decisions. Managed a 5-person cross-functional team (product design, development, sales, and support) and coordinated with six business partners to launch an e-commerce platform. Set up story boards, UX-UI designs, interactive prototyping, wire framing, digital retouching, image editing management, design aspects, and discussions.