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Sidonie LawrieSL

Sidonie Lawrie

Product & Delivery Consultant | Executive Coach

€868/day
Leeds, GB
3-7 years

Average response time: 1 hour

About Sidonie

Visionary Product & Delivery Consultant and Agile Leader specialising in driving complex digital change and transformative development across Fintech, Martech and Healthtech sectors. Proven track record of delivering large-scale, high-impact outcomes by aligning business strategy with product and technology execution.
Trusted advisor to senior stakeholders and boards, providing strategic direction on product vision, delivery models, and organisational design to enable scalable, efficient, and commercially successful operations. Experienced in leading cross-functional teams and embedding Agile and Lean practices that improve delivery predictability, reduce cost, and accelerate value realisation.
Certified Agile Coach with a passion for developing leaders and teams, combining strategic insight with hands-on delivery to create lasting organisational value.
Extensive experience leveraging tools including JIRA, Confluence, Atlassian, Miro, Microsoft Teams, Slack, Zoom, Jamboard, PowerBI, Google Analytics, Hotjar, VWO, Canva, Azure, Zendesk and Outlook.
  • English

    Native or bilingual

Can work on-site
Leeds (up to 50km)

Experience

  • Primary Eyecare Services Ltd
    Delivery Lead - Contract
    TECH
    May 2025 - Today (1 year and 1 month)
    • Leading the end-to-end delivery of a greenfield software development programme to replace a legacy referral management system used by ~70% of community opticians across England, including major enterprise providers.
    • Driving both product and delivery strategy, defining MVP scope, user journeys, and requirements to align clinical, operational, and technical needs.
    • Managing cross-functional teams across engineering and project management, ensuring alignment, accountability, and high-quality delivery throughout the development lifecycle.
    • Driving stakeholder engagement, including weekly executive reporting, monthly project board updates, and quarterly board-level presentations to senior leadership and Chair.
    • Facilitating collaboration with external stakeholders and end users through site visits, workshops, and product demonstrations, ensuring solutions are user-centric and operationally viable.
    • Introducing Agile ways of working at board and leadership level, coaching senior stakeholders to align governance and decision-making with iterative software delivery.
    • Delivering a platform expected to reduce operational costs by ~£3m annually, while improving patient care accuracy, reducing administrative burden, and enabling enhanced data sharing and clinical research capabilities.
    • Owning architectural and product decisions to enable future scalability and expansion into additional clinical specialties.
    • Proactively identifying and mitigating delivery risks, ensuring consistent progress towards a planned go-live in 2027.
    Product Development Product Launch Strategy Agile method Executive Coaching
  • NextPhase Development Coaching Ltd
    Founder & Director
    TECH
    April 2025 - Today (1 year and 2 months)
    • Founded and lead a consultancy specialising in Agile delivery, product strategy, and leadership coaching, partnering with organisations to deliver complex digital transformation and development programmes that result in scalable, valuable ROI.
    • Secured and delivered consultancy engagements across product and technology functions, providing end-to-end Delivery Leadership from discovery through to execution and go-live.
    • Leading large-scale transformation initiatives, aligning business objectives with product and technology delivery to drive operational efficiency, scalability, and long-term strategic growth.
    • Advising senior stakeholders and boards on Agile ways of working, delivery governance, and operating model design, enabling more effective decision-making and programme alignment.
    • Designed and implemented Agile and Lean frameworks to improve delivery predictability, team performance, and cross-functional collaboration.
    • Delivered executive and career coaching to professionals and leaders, enhancing leadership capability, confidence, and career progression outcomes.
    • Built a growing client portfolio through high-impact delivery, stakeholder engagement, and strong reputation within product and delivery communities.
    Strategic Alignment Delivery Leadership Change and Transformation Management Agile method Product management
  • Nurtur Ltd
    Head of Product
    January 2024 - Today (2 years and 5 months)
    • Responsible for the leadership of 5 products and 6 product teams resulting in an increase of 33% throughput.
    • Defined product strategy and vision, guiding a team of Product Owners and Business Analysts in the execution of key product initiatives aligned with company growth targets and long-term business objectives.
    • Reported monthly to Investment Board as a member of the Senior Management Team.
    • Represented Product in fortnightly TownHalls and monthly company-wide All Hands meetings.
    • Led cross-departmental collaboration across Support, Operations, Sales, and Development, ensuring Product Owners worked in alignment with strategic business goals, driving product prioritization and ensuring timely delivery of key objectives.
    • Identified, removed, and escalated impediments to development and testing, maintaining a consistent pace of delivery.
    • Mentored and developed a team of Product Owners and Business Analysts, implementing training programs that enhanced product discovery processes and improved the quality and clarity of product requirements.
    • Scoped and successfully delivered development to onboard the largest Enterprise client for the company resulting in £28kpm MRR. Delivered 3 months ahead of budget.
    • Held regular user groups with clients to develop user personas and solidify feedback loops.
    • Completed projects to enable product usage metrics to generate data-driven insights to switch the company from being sentiment led.
    • Introduced and optimised processes in SDLC to ensure prototyping, accurate prioritisation, effort estimation and GTM launching were successful at scale.
    • Spearheaded exceptionalised cost savings development resulting in £100k per month cost reduction.
    • Prioritised architectural development to ensure future annual 20% growth targets will be achievable in 2025 as well as ensuring retention of £250kpm MRR.

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Education

  • Agile Certified Professional
    2021
    Agile Certified Professional
  • and Couples Coaching
    Highgate Holistic
    2020
    and Couples Coaching

Skill set

Categories