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Soundarya Lahari VedulaSL

Soundarya Lahari Vedula

Strategy Consultant | Growth & Operations

€150/day
Berlin, DE
3-7 years

Average response time: 1 hour

About Soundarya Lahari

I help startups and scale-ups turn strategy into execution. With 4+ years of experience working closely with founders and senior leadership in a fast-growing AI startup, I specialize in business strategy, growth strategy, and operations optimization to drive measurable impact.

What I can help you with:
  • Growth strategy & market entry (e.g., new markets, pricing, GTM)
  • Strategic planning & OKRs
  • Operations scaling & process optimization
  • Business analysis, KPI dashboards & performance tracking
  • Fundraising support (investor decks, business cases, financial models)
  • Competitive analysis & market research

Key achievements:
  • Supported a €3M fundraising round with investor-ready materials.
  • Identified €1M+ revenue opportunity for US expansion.
  • Reduced execution timelines by 25% through workflow optimization.
  • Built automated dashboards reducing reporting effort by 50%.

I combine structured problem-solving, data-driven analysis, and hands-on execution, making me a strong partner for founders and teams navigating growth and scaling challenges.

I typically work on:
  • Strategy projects (2–6 weeks)
  • Operational improvement initiatives
  • Investor / board-ready materials

If you're looking for a reliable strategy & operations partner to drive clarity and execution, feel free to reach out.
  • English

    Native or bilingual

  • German

    Conversational

  • Telugu

    Native or bilingual

  • Hindi

    Native or bilingual

Can work on-site
Berlin (up to 10km)

Experience

  • Dresslife GmbH
    STRATEGY ASSOCIATE
    E-COMMERCE
    March 2022 - November 2025 (3 years and 8 months)
    Berlin, Germany
    Fast-growing B2B SaaS startup enhancing customer experience through AI personalization.


    • • Partnered with CEO in quarterly OKR planning, conducting company-wide workshops to align 20+ stakeholders.
    • • Reengineered strategic decks, including board and investor materials, supporting a €3 million fundraising round.
    • • Built business cases and revenue forecasts for U.S. market entry, uncovering a €1 million+ revenue opportunity.
    • • Directed competitive analysis across 20+ players, identifying 2 key trends that shaped the product roadmap.
    • • Led end-to-end rollout of a central workflow tracker, aligning cross-functional teams and reducing project execution timelines by 25%.
    • • Automated revenue performance dashboards using AI-assisted workflows, reducing weekly reporting time by 50% for senior leadership.
    • • Designed and implemented a performance-based pricing model for new product launches, boosting customer acquisition by 15%.
    Strategic planning Project Management Business analysis Business development AI Automation
  • Cyril Amarchand Mangaldas, Advocates and Solicitors
    ASSOCIATE
    LEGAL
    July 2018 - June 2019 (11 months)
    Bengaluru, Karnataka, India
    Top-tier advisory firm focused on M&A deals, private-equity transactions, and corporate legal strategy.
    • • Prepared 15+ executive-ready briefs for senior stakeholders, refining complex findings into actionable insights.
    • • Supported negotiations on high-value transactions, accelerating deal closure by 10% by process streamlining.
    • • Conducted due diligence on 10+ cross-border M&A deals, identifying risks and growth opportunities.
    • • Collaborated with international teams to streamline post-merger integration, reducing compliance risks.
    Business development Project Management Communication Negotiation Drafting

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Education

  • MASTER OF INTERNATIONAL BUSINESS
    University of New South Wales
    2021
    MASTER OF INTERNATIONAL BUSINESS
  • BACHELOR OF ARTS AND LAW
    National Law Institute University
    2018
    BACHELOR OF ARTS AND LAW

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