Susana M.

- Scaled the production of high-volume static and video assets (DPA) for paid social campaigns across 15+ global markets.

- Optimized creative workflows by building a "DPA Smartly Guide" for internal teams, reducing production time and ensuring brand consistency.

- Collaborated with global growth teams to localize campaigns, ensuring cultural relevance while maintaining strict brand guidelines.

Managed the end-to-end recreation of 1,000+ digital assets for a global marketplace. Due to the lack of source files, I reconstructed layouts and styling from scratch to replace unlicensed model imagery with compliant, "unlimited rights" assets. This required high-speed production design, precise brand replication, and rigorous quality control to ensure the new assets matched the original visual identity while meeting legal requirements. Full technical autonomy.

Multichannel Design: Produced high-impact marketing and communication assets for digital and print, ensuring 100% consistency with the brand's premium visual identity.

Growth-Driven Creative: Developed high-performing social media content and ad creatives designed to scale brand awareness and user acquisition in the e-mobility sector.

Visual Excellence: Led image retouching and high-end visual refinements for lifestyle photography, ensuring a polished, "aspirational" aesthetic across all customer touchpoints.