Description

I help businesses grow their online presence through creative and strategic social media management. With 6 years’ experience, I bring a mix of design skills and digital marketing know-how — from creating engaging content and managing paid ad campaigns to designing logos and building websites. What sets me apart is my ability to combine creativity with data-driven strategy, making sure every post, ad, and design decision contributes to real results. I typically work on full social media management, brand identity design, website launches, and targeted advertising campaigns.

Languages

English
Native or bilingual

Workplace preferences

Can work on-site

Reading (up to 50km)

Cyberlogical
DIGITAL SOLUTION SPECIALIST
January 2025 - Today (1 year and 5 months)
Reading, United Kingdom
Designed and implemented digital systems to streamline operations and enhance client outcomes. Integrated CRMs, automation tools (e.g. HubSpot, Zapier), and dashboards to improve efficiency and visibility. Developed custom scripts and workflows to automate manual tasks and optimise processes. Led technical scoping, QA, data migrations, and analytics setups for scalable solutions. Translated complex technical needs into clear, actionable plans for teams and clients.
Google Analytics Google Search Console
Cyberlogical
DIGITAL MARKETING ANALYST
January 2023 - January 2025 (2 years)
Planned, managed, and optimised paid campaigns across Google Ads, Meta, and LinkedIn, focusing on ROI and business goals. Delivered data-driven insights through dashboards and reports (Google Analytics, GA4, Data Studio), improving campaign performance. Managed client accounts, aligning strategies with budgets, KPIs, and expectations. Refined audience targeting and bidding strategies to maximise ad spend efficiency. Tools & Skills: Google Ads, Meta Ads, LinkedIn Ads, GA4, Google Tag Manager, Data Studio, A/B testing, conversion tracking, client communication
Freelance
FREELANCE SOCIAL MEDIA MANAGER
January 2019 - Today (7 years and 5 months)
Freelance Social Media Manager with 6+ years’ experience helping businesses grow their online presence. Skilled in content creation, brand strategy, and paid advertising, with hands-on expertise in logo design and website management. I’ve worked with a variety of clients to boost engagement, build strong brand identities, and deliver measurable results. Creative, adaptable, and confident in managing projects from idea to execution.