About Thomas
Greek
Native or bilingual
English
Fluent
Experience
- KrotosVideo Content StrategistApril 2025 - Today (1 year and 2 months)Leading video strategy and creative production across marketing and product initiatives. Developing concepts, briefs, and short-form content designed to drive user engagement and adoption. My work ranges from experimental brand pieces to performance-focused ad creatives, often linked to campaigns built around lead magnets and landing pages. I collaborate closely with product and marketing teams, focusing on growth and clear KPIs like email acquisition and feature adoption.
- CandelinasCreative LeadJanuary 2025 - May 2025 (4 months)Athens, GreeceOversaw the rebranding and content relaunch of Candelinas, a Greek home fragrance brand. I led video, photo, and content design production across factory, store, and studio locations. I built and executed monthly content calendars for Instagram and TikTok, using a variety of formats like cinematic product videos, honest, behind-the-scenes storytelling, and everyday, street and casual content. My creative direction positioned the brand in a more premium space and directly supported online and retail sales.
- Zima DentalSenior Video Producer & EditorDecember 2024 - April 2025 (4 months)London, UKProduced high-performing video ads and educational content for Zima’s flagship product, the Dental Pod. I created TikTok and Meta-style creatives with bold hooks, testimonials, and UGC aesthetics. I worked hands-on across editing and post-production, while also advising on content strategy, concepts and campaign iteration. The focus was always on clear storytelling and measurable performance.
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Education
- Master of Business AdministrationUniversity of Macedonia2015Bachelor's degree, Business Administration and Management / Marketing