Description

I am a Marketing Manager and Consultant with a strong focus on building structured, insight led marketing strategies that create clarity, consistency and measurable impact across digital channels. I work with businesses to translate complex ideas, services and projects into clear and compelling narratives that resonate with the right audiences.

I specialise in developing integrated, theme led content strategies that ensure alignment across LinkedIn, email newsletters, blogs and campaign materials. By creating monthly content themes aligned with business priorities, project launches and service offerings, I help teams produce scalable content that can be efficiently repurposed across multiple platforms without losing strategic intent or brand coherence.

My background spans marketing, brand strategy and content development across B2B, financial services, luxury and architecture led environments. This allows me to combine creative sensitivity with structured thinking, ensuring that content not only looks and sounds right, but also supports wider commercial and strategic objectives.

I work closely with internal teams and stakeholders to ensure marketing activity supports active projects, reinforces service propositions and delivers a cohesive brand narrative across all digital touch points. I am comfortable operating in fast paced environments, managing multiple priorities and bringing order, clarity and consistency to evolving brands.

Typical projects include content and marketing strategy development, brand positioning, SEO led content planning, and cross channel content frameworks designed for long term growth.

Available for short term projects, ongoing support or fractional marketing engagements.

Industry field of expertise

Languages

English
Native or bilingual
German
Basic

Workplace preferences

Can work on-site

Woking (up to 50km)

Valiant
MARKETING MANAGER
September 2025 - Today (9 months)
Farnham, United Kingdom
Implementing full SEO optimisation ofwebsite using Yoast SEO (Yoast green scores for all pages). Developing keyword driven content strategies to improve visibility, aligning service pages and case studies with high value search terms. Coordinating link building outreach and internal linking structure to enhance domain authority. Coordinating content creation and award submissions aligned with new brand positioning. Driving B2B and B2C brand awareness through LinkedIn, paid campaigns and creative storytelling. Managing content creation and delivery for websites, newsletters, case studies and award submissions. Coordinating with senior stakeholders to align campaigns with business priorities. Overseeing design briefs and production, ensuring brand consistency across all touch points.
SEO audit SEO Wordpress Email marketing Marketing Positioning strategy
Neosurf
CONTENT MARKETING ASSISTANT
October 2024 - August 2025 (10 months)
Woking, United Kingdom
Developed and implemented a B2B content and SEO strategy to boost brand visibility across global markets. Conducted keyword research and competitor analysis to inform blog topics, landing pages and sales collateral. Collaborated with internal stakeholders and regional teams to ensure consistent tone, voice and localisation ofcontent. Created SEO optimised LinkedIn campaigns, email sequences and web copy aligned with customerjourney stages. Monitored organic traffic, CTRs and engagement metrics to identify opportunities for improvement. Partnered with developers to ensure proper on-page SEO setup (meta titles, tags, structured headings).
keyword research SEO Strategy LinkedIn Marketing Email marketing Content marketing
Havwoods
SHOWROOM CONSULTANT
April 2024 - September 2024 (5 months)
Guildford, United Kingdom
Managed the showroom's TikTok and LinkedIn pages, creating and curating engaging content including videos and images that effectively promoted the showroom and enhanced brand visibility. Integrated social media marketing into overall promotional strategies, using TikTok and LinkedIn to promote showroom events and new product launches. Engaged directlywith clients to understand their needs, providing personalised service and product recommendations through detailed knowledge ofthe Havwoods range. Engaged with prospective and existing clients through live chat providing detailed product knowledge and exceptional customer service.
Customer Relationship Management (CRM) LinkedIn Marketing customer service Content marketing Customer Loyalty/ Retention