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Toby O'BrienTO

Toby O'Brien

Snr Digital and Omnichannel consultant

€926/day
London, GB
15+ years

Average response time: 1 hour

About Toby

With over 16 years of hands-on experience in Digital Health, I’ve partnered with many of the world’s leading pharmaceutical companies, NGOS, NFPs, and biotechs across a wide range of therapy areas. I’ve worked closely with both Medical and Commercial teams, always bringing a sharp focus on meaningful impact.

What sets me apart is deep, practical expertise built from the ground up — every role I’ve held has been digitally focused, and every success grounded in first-hand, front-line experience.

From strategy through to execution, I’ve led successful programs across the full digital channel spectrum in health — bringing versatility, insight, and results to every client engagement.

I believe in honest, evidence-based solutions that start with the user’s needs and end with measurable, positive health outcomes. I thrive in collaboration and take pride in simplifying the complex, helping clients navigate with clarity and confidence.
  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Freelance
    Senior Digital and Omnichannel Consultant
    PHARMACEUTICALS INDUSTRY
    April 2020 - Today (6 years and 2 months)
    London, United Kingdom
    With over 16 years of hands-on experience in Digital Health, I’ve partnered with many of the world’s leading pharmaceutical companies,NGOs, NFPs, and biotechs across a wide range of therapy areas. I’ve worked closely with bothMedical and Commercial teams, always bringing a sharp focus on meaningful impact.

    What sets me apart is deep, practical expertise built from the ground up — every role I’ve held has been digitally focused, and every success grounded in first-hand, front-line experience.

    From strategy through to execution, I’ve led successful programs across the full digital channel spectrum in health — bringing versatility, insight, and results to every client engagement.

    I believe in honest, evidence-based solutions that start with the user’s needs and end with measurable, positive health outcomes. I thrive in collaboration and take pride in simplifying the complex, helping clients navigate with clarity and confidence.
  • PAREXEL
    Director of Digital Communications
    October 2019 - April 2020 (6 months)
    Leading the digital, creative communications for Parexel intl. Delivering on large scale client project driven by a global CRO.
  • Bedrock Group
    Head of Multi/Omnichannel Communications
    January 2018 - October 2019 (1 year and 9 months)
    Leading all digital and omnichannel work for our pharma clients across strategic and tactical. Delivered both globally and locally.

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