Toghrul Sabzaliyev

I have been working as a part time during my studies. Duties:  Managing reports and dashboards for all marketing campaigns to analyze performance  ROI analysis of campaigns with a 7-digit marketing budget  Analyzing different customer segments and proposing ways to improve targeting and overall campaign effectiveness  Performing UX/UI and content analyses and making optimization proposals for landing pages  Leading A/B test projects to validate assumptions based on the analysis and to test new ideas

Assisting companies to reach their sale and profitability targets through various digital channels. Key Results:  Snowdropflowers (New York)

• Through Google Ads and conversion rate optimization an increase in PPC conversion rate (call, purchase) from 0.29% to 3.31%.

• 52% increase in a monthly revenue within 3 months with optimized UX/UI and Google Ads  Luxuryflowersmiami (Miami)

• 47 % increase in weekly revenue in 2 months with a strategic and tactical changes to Google Ads campaigns  Interstudent/Oxford Language course (Baku, Azerbaijan)

• Through SM ads, PPC ads and landing page optimization, 61% increase in customer acquisition in the major season vs previous year the same season.  PetshopMalta (Malta)

• Increase in ROAS of Google Ads campaigns from 850 % to 1200 % through structural, keyword and ads optimization