About Valeria
Italian
Native or bilingual
English
Native or bilingual
Experience
- TransferGoPerformance Marketing ManagerSOCIAL NETWORKSJanuary 2023 - Today (3 years and 5 months)London, United KingdomDefining account strategy & planning campaigns to meetgrowth objectives per hub.Launched & grew 2 new hubs: Morocco & NigeriaDiscussing & Coordinating with Growth management teamMonitoring & Setting up Paid Search campaigns acrossGoogle
- PHD EMEASenior Social & Search PlannerSOCIAL NETWORKSJuly 2021 - December 2022 (1 year and 6 months)London, United Kingdom• Work closely & oversee a Junior Executive to ensure biddable media strategy is executed• Implementation and optimisation goals are achieved and client’s targets are met as efficiently as possible within the given timescales.• Create media plans and provide spend forecasts• Creation of documents to showcase performance and provide in-depth analysis• Responsible for activation, optimisation and reporting via SA360 and Social platforms (Facebook/Instagram, LinkedIn, Twitter, TikTok).
- OMD EMEAPerformance ExecutiveSOCIAL NETWORKSSeptember 2019 - May 2021 (1 year and 9 months)London, United Kingdom• Creation, implementation & optimisation of PPC campaigns for FedEx, Qantas & Easyjet Holidays• Budget forecasting and management• Stay on task to reach deadlines goals
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Education
- Bachelor Degree In Marketing CommunicationsLondon Metropolitan University2019
Certifications
- Facebook Media Buying CertificationFacebook2023