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Valeria AbbresciaVA

Valeria Abbrescia

Performance Marketing Manager

€289/day
London, GB
3-7 years

Average response time: 1 hour

About Valeria

I develop, implement, oversee and optimise Paid search for TransferGo. I have also worked on FedEx, Qantas, EasyJet & Bacardi & Levi's & Bentley Motors across search & Social. Focused on bringing the best result and clients satisfaction. Thrive in a fast-paced environment and good at handling the pressure that comes with tight deadlines. I have a burning passion for digital marketing and I am determined in pursue my career in this field.
  • Italian

    Native or bilingual

  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • TransferGo
    Performance Marketing Manager
    SOCIAL NETWORKS
    January 2023 - Today (3 years and 5 months)
    London, United Kingdom
    Defining account strategy & planning campaigns to meetgrowth objectives per hub.
    Launched & grew 2 new hubs: Morocco & Nigeria
    Discussing & Coordinating with Growth management team
    Monitoring & Setting up Paid Search campaigns acrossGoogle
  • PHD EMEA
    Senior Social & Search Planner
    SOCIAL NETWORKS
    July 2021 - December 2022 (1 year and 6 months)
    London, United Kingdom
    • Work closely & oversee a Junior Executive to ensure biddable media strategy is executed
    • Implementation and optimisation goals are achieved and client’s targets are met as efficiently as possible within the given timescales.
    • Create media plans and provide spend forecasts
    • Creation of documents to showcase performance and provide in-depth analysis
    • Responsible for activation, optimisation and reporting via SA360 and Social platforms (Facebook/Instagram, LinkedIn, Twitter, TikTok).
  • OMD EMEA
    Performance Executive
    SOCIAL NETWORKS
    September 2019 - May 2021 (1 year and 9 months)
    London, United Kingdom
    • Creation, implementation & optimisation of PPC campaigns for FedEx, Qantas & Easyjet Holidays
    • Budget forecasting and management
    • Stay on task to reach deadlines goals

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Education

  • Bachelor Degree In Marketing Communications
    London Metropolitan University
    2019

Certifications

Skill set (9)

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