Wesley M.

At Code and a creative agency recognized as 2024 Business and one of Fast Company's Most Innovative Companies in 2025, I lead product strategy across AI-powered platforms, enterprise media modernization, and design system transformations for clients including the NFL and enterprise financial services organizations.

• ▪ Led the transformation of an internal audit tool into a productized B2B SaaS AI platform with an 8-agent ecosystem, securing 4 enterprise clients within 90 days, with clients proactively requesting pricing during live C-suite demos.

• ▪ Established the commercial framework and dual-track go-to-market strategy (implementation for Q1 , SaaS post-compliance), then defined the critical path across security certification (ISO/SOC), multi-run comparison, agent readiness, and design system, aligning 8–12 contributors through facilitated strategy sessions.

• ▪ Guided platform migration from V0 prototypes to production Payload CMS during an active sales cycle, enabling live dashboard updates that preserved client credibility before C-suite presentations.

• ▪ Architected phased consolidation of 5 subsites into the client's flagship platform with weekly SEO monitoring, rollback capability, and traffic checkpoints protecting 65M+ monthly views and 65/100 domain authority.

• ▪ Established AI agent quality standards including confidence scoring and structured output validation, resolving a cross-team ML-vs-UX debate with a transparency-first approach clients validated as trustworthy.

• ▪ Defined measurement framework with baselines and KPIs across engagement, discovery, retention, and SEO, providing data infrastructure to measure impact rather than ship blind.

Products and Initiatives:

• • Objects Model Enhancements for Workflow Automations and CMS Product

• • Localization Framework

• • Enterprise Ticketing System

• • Lead initiatives and feature assessment, gathering requirements and creating documentation artifacts for new features aligned with company strategic goals.

• • Collaborate with Product, Design, and Engineering teams to define requirements and architect solutions, including object relationships for Automations, API endpoints, and modularized Liferay Client Extensions.

• • Coordinate cross-functional collaboration between design, development, and stakeholder teams.

• • Drive discovery initiatives through client interviews and market research to validate product direction.

• • Manage tradeoff decisions between scope, schedule, and dependencies while offering alternative solutions to ensure business objectives are met.

as a Technical Product Manager, my were:

• ▪ Partnered with a talented Engineering and Design team to listen, learn, and loop stakeholders's feedback right back into the product lifecycle of a C2C marketplace platform

• ▪ Understand the customer's requirements thoroughly and create the necessary requirements specifications, use cases, mock-ups, and other documents that the development requires to begin working on the project. Clearly communicate the functional requirements to the development team.

• ▪ Fielded and sourced feedback across multiple sources: existing feature requests, evaluation notes, upcoming capabilities, and current users' usage data

• ▪ Identified product, technical issues, discussed and elaborated architectural decisions, implemented parallel delivery and discovery approaches